West Scope

West Scope Marketing Agency

Google Ads That Print Money We turn ad spend into profit. Period.

Why Choose Us?

  • Results in Hours, Not Months
    • Your ads go live, and you start seeing traffic immediately.
  • Revenue-First Approach
    • We don’t care about clicks or impressions — we care about your bottom line.
  • Proven Systems That Scale
    • Our process works for businesses spending $1,000 or $1,000,000+.
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What Makes Us Different?

What Makes Us Different?

  • Daily Optimization
    • Most agencies check your account weekly. We adjust every single day.
  • Real-Time Transparency
    • Get access to live dashboards so you see where every dollar goes.
  • ROI-Driven Scaling
    • Once we find what works, we double down to maximize profit.

How It Works

Step 1: Deep Dive Discovery

  • We learn your business inside-out and build campaigns designed to crush your goals.

Step 2: Laser-Focused Targeting

  • Pinpoint your ideal customers and craft ads that make them act.

Step 3: High-Converting Ads + Landing Pages

  • Every ad and landing page is engineered to turn visitors into paying customers.

Step 4: Aggressive Optimization

  • Monitor, tweak, and scale daily to hit your numbers faster.

Maximize Your Visibility, Amplify Your Results with Google Ads

With Google Ads, results can start appearing almost immediately. Once your ads are live, you can see clicks and impressions within hours. However, for optimized performance and consistent ROI, it’s recommended to allow a few weeks of continuous testing and adjustment to fully hone in on your target audience.
Starting with a manageable ad budget allows you to test and optimize your campaigns effectively. We recommend beginning with a budget that aligns with your business goals and market size, often around $500 to $1,000 monthly. This approach helps you gather data and make informed decisions for scaling.
In the first three months, your primary goals should include establishing brand visibility, refining ad targeting, and optimizing your campaigns for better performance. By the end of this period, you should see a consistent increase in website traffic, lead generation, and conversions, setting the stage for long-term success.
Seeing returns from Google Ads typically requires an initial investment period where data is collected and campaigns are optimized. On average, businesses start seeing a positive ROI after spending $1,000 to $3,000. The key is continuous optimization, ensuring that each dollar spent brings you closer to your revenue goals.
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How to Optimize Your Online Advertising Campaign

  1. Create or Sign In:
    • Set up or log in to your advertising account.
    • Link it to your analytics account for seamless data integration.
  2. Define Your Campaign Goals:
    • Identify your primary objective, such as increasing website traffic, generating leads, or boosting sales.
    • Establish specific, measurable goals to guide your campaign.
  3. Conduct Keyword Research:
    • Use tools like keyword planners to discover relevant keywords.
    • Focus on high-traffic and low-competition keywords for better results.
  4. Structure Your Campaign:
    • Organize campaigns by product or service categories.
    • Create ad groups for related keywords to ensure relevance.
  5. Create Compelling Ads:
    • Craft engaging ad copy with a strong call-to-action.
    • Include target keywords in headlines and descriptions.
    • Utilize ad extensions like site links, callouts, and location info.
  6. Set Your Budget and Bids:
    • Determine your daily and monthly budget limits.
    • Choose a bidding strategy that suits your goals, such as manual or automated bidding.
  7. Target Your Audience:
    • Define geographic locations for ad visibility.
    • Set demographic parameters like age, gender, and income.
    • Use audience targeting based on interests and behaviors.
  8. Design Landing Pages:
    • Create landing pages that are optimized to match your ad content.
    • Ensure they have clear calls-to-action and are mobile-friendly.
  9. Implement Conversion Tracking:
    • Set up tracking to measure how well your campaign performs.
    • Monitor actions like purchases, form submissions, or sign-ups.
  10. Monitor and Optimize Campaigns:
    • Regularly review performance metrics such as CTR, conversion rates, and CPC.
    • Conduct A/B testing on ad variations to find what works best.
    • Adjust bids, keywords, and ad copy based on data.
  11. Analyze and Report Results:
    • Use analytics tools to track user behavior and campaign performance.
    • Generate reports to identify which ads and keywords are most effective.
    • Review performance against goals and make necessary adjustments.
  12. Stay Updated and Learn:
    • Keep up with the latest updates and best practices in advertising.
    • Continuously apply new strategies to enhance campaign performance.
  13. Manage Your Account:
    • Schedule regular reviews and clean-ups of your account.
    • Remove underperforming keywords and ads.
    • Adjust budget allocations based on performance insights.
  14. Optimize for Mobile:
    • Ensure that all ads and landing pages are optimized for mobile devices.
    • Consider creating campaigns specifically tailored for mobile users.
  15. Utilize Remarketing:
    • Set up remarketing campaigns to re-engage users who have previously visited your site.
    • Customize ads to encourage past visitors to return and convert.
Google AdsFacebook AdsWeb DevelopmentEmail & SMS Marketing (CRM)Designing and BrandingSearch Engine Optimization (SEO)